Tata's New Campaign For Prospective Nano GenX Buyers

Mayank Pareek, President, Passenger Vehicles Business Unit, Tata Motors said, "After Zest and Bolt, the GenX Nano is our third offering under Horizonext and we continue to reach out to our customers to enrich their experience in every horizon. 'The Chosen Ones Campaign' offers a unique platform to fulfil our promise to bring the best customer experiences, as we create new products and launch new initiatives that allow our customers to engage with our next-generation cars."

To enter 'The Chosen Ones' contest, customers will have to book the car latest by June 18, 2015 - the last date for entries for the initiative. Tata Motors will then select 20 customers who will not only get to witness their car rolling out from the plant on 7 July, but will also receive a birth certificate of their car. Winners will be announced on June 24, 2015.

Also Read: Tata Nano GenX First Drive Review