logo
New Delhi
New Cars
New Bikes
Go Green with EV
Used Cars
News & Reviews
Trending on c&b
Sell Your Car
Scrap Your Car
Pre-Delivery Inspection

Registered Office

ADDRESS
Mahindra First Choice Wheels Limited, 602, 6th Floor, Tower - B, Embassy 247, LBS Road, Vikhroli (West), Mumbai - 400083
CONTACT
+91 9606045096
EMAIL
contact@carandbike.com

Who We Are

About UsMerger Scheme CopyNCLT OrderInvestor RelationsTerms and ConditionsPrivacy Policy

Follow Us On

car&bike Youtubecar&bike Twittercar&bike Facebookcar&bike LinkedIn
© Mahindra First Choice Wheels Limited 2025. All rights reserved.

Our Offerings

  • New Cars
  • New Bikes
  • Electric Cars
  • Electric Bikes & Scooters
  • Used Cars
  • Compare Cars
  • Compare Bikes
  • Sell Car
  • Scrap Car
  • Pre Delivery Car Inspection

News & Reviews

  • Latest News
  • Car News
  • Bike News
  • car&bike Reviews
  • Car Reviews
  • Bike Reviews
  • Videos
  • Knowledge Center

Popular Car Brands

  • Maruti Suzuki
  • Tata
  • Hyundai
  • Honda
  • Mahindra
  • Kia
  • BMW
  • Volkswagen
  • Mercedes
  • Land Rover

Popular Car Models

  • Mahindra Thar
  • Kia Seltos
  • Land Rover Defender
  • Hyundai Exter
  • Grand Vitara
  • Toyota Innova Crysta
  • Kia Sonet
  • Range Rover
  • Toyota Fortuner
  • Maruti Suzuki Dzire

Popular Bike Brands

  • Royal Enfield
  • Hero
  • Yamaha
  • BMW Bikes
  • Jawa
  • Honda
  • Bajaj
  • Ola Electric Bikes
  • KTM
  • Harley Davidson

Popular Bike Models

  • Yamaha MT 15
  • Classic 350
  • Royal Enfield Hunter 350
  • Continental GT 650
  • Bajaj Pulsar 150
  • Hunter 350
  • Honda SP 125
  • Bullet 350
  • YZF R15 V4.0
  • Bajaj Pulsar 125
  • Latest News
  • Latest Reviews
  • Car News
  • Bike News
  • Car Reviews
  • Motorsport
  • Bike Reviews
  • Electric

Here's How Volkswagen Is Developing Future Products Virtually

As technology evolves, the making of a car matters a lot too. In fact the time taken to make a concept and translate that into a production version has drastically reduced and that's all thanks to the increasing usage of technology in the auto industry. With car makers embracing this technology, engineers can go into great details as far as building the car ground up is concerned. So, it's not just sci-fi anymore and virtual reality has found a place in the designing of a vehicle. German automaker Volkswagen is using mobile computer technology, 'HoloLens', which allows designers to project virtual content onto a physical object - essentially 'building' a virtual car in-front of them in minutes.
car&bike Team
car&bike Team
1 min read
Mar 21, 2017, 02:46 PM
Follow us on
Here's How Volkswagen Is Developing Future Products Virtually
Key Highlights
  • The HoloLens technology helps in creating a virtual projection
  • The mobile computer developed by Microsoft projects virtual content
  • Augmented and virtual reality help save time and development costs
As technology evolves, the making of a car matters a lot too. In fact the time taken to make a concept and translate that into a production version has drastically reduced and that's all thanks to the increasing usage of technology in the auto industry. With car makers embracing this technology, engineers can go into great details as far as building the car ground up is concerned. So, it's not just sci-fi anymore and virtual reality has found a place in the designing of a vehicle. German automaker Volkswagen is using mobile computer technology, 'HoloLens', which allows designers to project virtual content onto a physical object - essentially 'building' a virtual car in-front of them in minutes.

The engineers wear mixed-reality goggles which help project their design onto a 1:4 scale model of a VW Golf and by the usage of gestures or even voice commands, they can change anything from the wheels, to the paint scheme to even the body shape of the car. Volkswagen's Virtual Engineering Lab is in Wolfsburg and computer engineer Frank Ostermann is leading one of six labs operated by Volkswagen Group IT that are utilising the virtual technology.

volkswagen
One can change anything from the wheels, to the paint scheme to even the body shape of the car

He said that engineers will soon be able to use the software to test physical workings of a virtual vehicle, rather than it being used solely for aesthetic design. The mobile computer developed by Microsoft projects virtual content onto a physical object through gesture control and voice commands. Ostermann only needs to point his finger and the HoloLens projects a different paint color onto the Golf, installs different wheels and modifies the fenders.

"At Volkswagen, we have been using augmented reality and virtual reality for some time, mainly to obtain a three-dimensional view," says Ostermann. "We are now taking a major step forward at the Virtual Engineering Lab. We are transforming this technology into a tool for Technical Development. This will allow Volkswagen engineers to work on a virtual vehicle, to change its equipment as they wish and even to design new components virtually. They will be able to see the results of their work immediately."

volkswagen
The mobile computer projects virtual content onto a physical object through gesture control and voice commands.

The HoloLens not only projects each design or equipment change directly onto the physical model. It also allows several project teams to work at the same time but at different places, for example teams from Wolfsburg, Chattanooga and Shanghai. Currently, the HoloLens software is still in the trial phase. In future, it will allow users to call up the entire Volkswagen brand model portfolio and to present different body versions of a model in all conceivable variants: the developers will then be able to transform a saloon virtually into an SUV, an estate car, a convertible or a coupe.

But Volkswagen isn't the only company using the virtual reality platform. Ford in fact has been at it for a long time and the development of the new generation of the Mustang, especially the cabin, was all thanks to the use of augmented reality. Everything from the gear knob to the design of the dashboard was ironed out with the use of virtual reality. Ford has admitted that using this technology has helped it get the car to the market faster, which just goes to show that the implementation of this technology really works.

# Volkswagen Hololens# Volkswagen virtual technology# Feature

Popular Volkswagen Models

  • Volkswagen Virtus
    Volkswagen
    Virtus
    Ex-showroom Price
    ₹ 12.36 - 21.75 Lakh
  • Volkswagen Taigun
    Volkswagen
    Taigun
    Ex-showroom Price
    ₹ 13.28 - 22.42 Lakh
  • Volkswagen Golf GTI
    Volkswagen
    Golf GTI
    Ex-showroom Price
    ₹ 60.25 Lakh
  • Volkswagen Tiguan R-Line
    Volkswagen
    Tiguan R-Line
    Ex-showroom Price
    ₹ 55.71 Lakh
  • Volkswagen Virtus GT
    Volkswagen
    Virtus GT
    Ex-showroom Price
    ₹ 19.86 - 21.98 Lakh

Latest Cars

  • Skoda Octavia RS
    Skoda
    Octavia RS
    Ex-showroom Price
    ₹ 49.99 Lakh
  • Maserati MCPura
    Maserati
    MCPura
    Ex-showroom Price
    ₹ 4.12 - 5.12 Crore
  • Mahindra Bolero Neo
    Mahindra
    Bolero Neo
    Ex-showroom Price
    ₹ 8.49 - 9.99 Lakh
  • Mahindra Bolero
    Mahindra
    Bolero
    Ex-showroom Price
    ₹ 7.99 - 9.69 Lakh
  • Mahindra Thar
    Mahindra
    Thar
    Ex-showroom Price
    ₹ 9.99 - 16.99 Lakh
  • Citroen Aircross X
    Citroen
    Aircross X
    Ex-showroom Price
    ₹ 8.29 - 13.69 Lakh
  • Maruti Suzuki Victoris
    Maruti Suzuki
    Victoris
    Ex-showroom Price
    ₹ 10.5 - 19.99 Lakh
  • VinFast VF7
    VinFast
    VF7
    Ex-showroom Price
    ₹ 24.23 - 29.57 Lakh
  • VinFast VF6
    VinFast
    VF6
    Ex-showroom Price
    ₹ 19.13 - 21.22 Lakh
  • Citroen Basalt X
    Citroen
    Basalt X
    Ex-showroom Price
    ₹ 7.95 - 13.11 Lakh

Upcoming Cars

  • Hyundai New Venue
    Hyundai New Venue
    Expected Price
    ₹ 8 - 12 Lakh
    Launch Date: 2025-11-04
  • Hyundai New Venue N Line
    Hyundai New Venue N Line
    Expected Price
    ₹ 12 - 20 Lakh
    Launch Date: 2025-11-04
  • Mahindra BE.05
    Mahindra BE.05
    Expected Price
    ₹ 25 - 30 Lakh
    Launch Date: 2025-11-12
  • Hyundai Ioniq 6
    Hyundai Ioniq 6
    Expected Price
    ₹ 60 - 65 Lakh
    Launch Date: 2025-11-15
  • Jeep Avenger
    Jeep Avenger
    Expected Price
    ₹ 25 - 30 Lakh
    Launch Date: 2025-11-15
  • MG 7
    MG 7
    Expected Price
    ₹ 24 - 25 Lakh
    Launch Date: 2025-11-18
  • Kia EV4
    Kia EV4
    Expected Price
    ₹ 15 - 20 Lakh
    Launch Date: 2025-11-18
  • Volkswagen Tera
    Volkswagen Tera
    Expected Price
    ₹ 25 - 40 Lakh
    Launch Date: 2025-11-20
  • MG HS PHEV
    MG HS PHEV
    Expected Price
    ₹ 23 - 28 Lakh
    Launch Date: 2025-11-20
  • Nissan Small Electric SUV
    Nissan Small Electric SUV
    Expected Price
    ₹ 12 - 18 Lakh
    Launch Date: 2025-11-25
Explore Other Topics
Trending NewsCar NewsElectric Car NewsBike NewsComparisonsMotorsportsUpcoming Car News

Trending News

  • Skoda India Reports Best Ever Yearly Sales In 2025; 61,607 Units Sold In First 10 Months
    1 min read
    Skoda India Reports Best Ever Yearly Sales In 2025; 61,607 Units Sold In First 10 Months
  • Auto Sales October 2025: Mahindra, Skoda, Kia Report Best Ever Month As Festive Season Boost Demand
    1 min read
    Auto Sales October 2025: Mahindra, Skoda, Kia Report Best Ever Month As Festive Season Boost Demand
  • Mahindra XEV 9S 7-Seat Electric SUV To Debut On November 27
    1 min read
    Mahindra XEV 9S 7-Seat Electric SUV To Debut On November 27
  • Hero Teases New Vida VXZ Electric Motorcycle Ahead Of EICMA 2025 Debut
    1 min read
    Hero Teases New Vida VXZ Electric Motorcycle Ahead Of EICMA 2025 Debut
  • 2025 Ducati Streetfighter V4 Launched At Rs. 28.68 Lakh
    1 min read
    2025 Ducati Streetfighter V4 Launched At Rs. 28.68 Lakh
  • Ford Announces Rs 3,250 Crore Investment Into Chennai Plant; To Produce Next-Gen Engines For Export From 2029
    1 min read
    Ford Announces Rs 3,250 Crore Investment Into Chennai Plant; To Produce Next-Gen Engines For Export From 2029
  • Bajaj Auto Takeover To Prompt Name Change At KTM‘s Parent Company
    2 mins read
    Bajaj Auto Takeover To Prompt Name Change At KTM‘s Parent Company
  • 2026 MV Agusta Brutale 800: Everything You Need To Know
    1 min read
    2026 MV Agusta Brutale 800: Everything You Need To Know
  • New Hyundai Venue N Line Revealed Ahead Of Nov 4 Launch; Bookings Open
    1 min read
    New Hyundai Venue N Line Revealed Ahead Of Nov 4 Launch; Bookings Open

Latest News

  • NewsNews
  • Expert ReviewExpert Review
View All
  • Skoda India Reports Best Ever Yearly Sales In 2025; 61,607 Units Sold In First 10 Months
    car&bike Team | Nov 1, 2025
    Skoda India Reports Best Ever Yearly Sales In 2025; 61,607 Units Sold In First 10 Months
    Skoda India has surpassed its previous calendar year best of 53,721 units in 2022.
    1 min read
  • Auto Sales October 2025: Mahindra, Skoda, Kia Report Best Ever Month As Festive Season Boost Demand
    Carandbike Team | Nov 1, 2025
    Auto Sales October 2025: Mahindra, Skoda, Kia Report Best Ever Month As Festive Season Boost Demand
    Multiple carmakers reported best-ever wholesales in October 2025 as the boost from GST 2.0-related price reductions and the festive season boosted new car demand.
    1 min read
  • Mahindra XEV 9S 7-Seat Electric SUV To Debut On November 27
    Amaan Ahmed | Nov 1, 2025
    Mahindra XEV 9S 7-Seat Electric SUV To Debut On November 27
    Having unveiled the XEV 9e and BE 6 electric SUVs last November, Mahindra is readying a three-row model, based on the INGLO platform, for its world premiere towards the end of November.
    1 min read
  • Hero Teases New Vida VXZ Electric Motorcycle Ahead Of EICMA 2025 Debut
    Jaiveer Mehra | Nov 1, 2025
    Hero Teases New Vida VXZ Electric Motorcycle Ahead Of EICMA 2025 Debut
    The Project VXZ likely previews a sporty-looking electric motorcycle that will be launched under the Vida sub-brand in the time to come.
    1 min read
  • 2025 Ducati Streetfighter V4 Launched At Rs. 28.68 Lakh
    car&bike Team | Oct 31, 2025
    2025 Ducati Streetfighter V4 Launched At Rs. 28.68 Lakh
    The top-spec 2025 Ducati Streetfighter V4S is priced at Rs. 32.38 lakh (Ex-showroom) and features Ducati Electronic Suspension with Ohlins fork and shock and an Ohlins steering damper and a lighter lithium ion battery.
    1 min read
  • Ford Announces Rs 3,250 Crore Investment Into Chennai Plant; To Produce Next-Gen Engines For Export From 2029
    car&bike Team | Oct 31, 2025
    Ford Announces Rs 3,250 Crore Investment Into Chennai Plant; To Produce Next-Gen Engines For Export From 2029
    Ford essentially exited the Indian domestic market in mid-2022, shuttering vehicle production at its plants in Gujarat and Tamil Nadu, though engine exports continued.
    1 min read
  • 2025 Mercedes-Benz E-Class LWB Diesel Review: Bestseller For A Reason!
    Seshan Vijayraghvan | Nov 1, 2025
    2025 Mercedes-Benz E-Class LWB Diesel Review: Bestseller For A Reason!
    The Mercedes-Benz E-Class is the only car in its segment to still offer a diesel engine. But can it continue to hold its own in a market?
    1 min read
  • TVS Apache RTX First Ride Review: Tech-Packed & Adventure Ready
    Preetam Bora | Oct 19, 2025
    TVS Apache RTX First Ride Review: Tech-Packed & Adventure Ready
    TVS enters the growing adventure touring segment with the new Apache RTX with an attractive starting price of ₹ 1.99 Lakh (Ex-showroom). Is it worth considering? Read on, to find out.
    8 mins read
  • Eurogrip Tread Talks 2025: Tyre Tales
    Janak Sorap | Oct 17, 2025
    Eurogrip Tread Talks 2025: Tyre Tales
    A factory tour on what goes into making two-wheeler tyres at Eurogrip’s Madurai plant, followed by a scenic ride to Kodaikanal.
    4 mins read
  • Ferrari 12Cilindri India Review: Straight From The Heart
    Shams Raza Naqvi | Oct 22, 2025
    Ferrari 12Cilindri India Review: Straight From The Heart
    We’ve driven the latest 12-cylinder powerhouse from Ferrari on Indian roads. Is this the ultimate GT Coupe to come to our market?
    7 mins read
  • Royal Enfield Guerrilla 450 Vs Bajaj Dominar 400 Comparison Review
    Preetam Bora | Oct 10, 2025
    Royal Enfield Guerrilla 450 Vs Bajaj Dominar 400 Comparison Review
    Roadster or sport tourer? And to answer that question we have the Royal Enfield Guerrilla 450 in a head-to-head comparison with the 2025 Bajaj Dominar 400.
    1 min read
  • Home
  • News
  • Motorsport
  • Here's How Volkswagen Is Developing Future Products Virtually