Royal Enfield Announces Phase 2 Of 'Build Train Race' Program
Highlights
- Four women riders will transform Continental GT 650s into race bikes
- The participants will be chosen after a video interview and will train
- A small budget will be given to transform the bikes and then race them
Royal Enfield North America has announced the second phase of the Build Train Race (BTR) program which will now seek out female motorcyclists to go road racing on Royal Enfield Continental GT 650 motorcycles. Similar to the flat track Built Train Race program, four women will be handpicked by Royal Enfield for the second phase of the program and will be selected via video. For those interested in the program, Royal Enfield has announced an online video interview on the Royal Enfield North America website.
Also Read: Royal Enfield Continental GT 650 Review - Love At First Ride
Professional Road Racer and current BTR Flat Track Participant Melissa Paris has agreed to mentor the women during every phase of the program. She will work with each participant on creating a design for their builds, building sponsorship decks, and training off and on the track.
Also Read: Royal Enfield Introduces 'Make It Your Own' Personalisation Program For 650 Twins
"Building upon the success of the initial BUILD TRAIN RACE program, we decided to carry the momentum into the road racing segment, " said Royal Enfield Americas Head of Marketing Breeann Poland. "This is a unique opportunity for women interested in getting into road racing and to make a name for themselves in a national racing program. Working with a world class racer like Melissa Paris is not an opportunity that comes along often. The ladies will also be some of the first people to road race the Continental GT 650 platform, so the motorcycling world will be watching."
Also Read: Royal Enfield 650 Cruiser Spotted On Test
The participants will be chosen by a panel of judges which includes Breeann Poland, Head of Marketing - Americas, veteran road racer and flat track BTR participant Melissa Paris and accomplished racer and journalist Anne Roberts. The selected participants will then have several months and a small budget to convert a Continental GT 650 Twin into road racing trim. Paris will provide valuable insights during the build process. Entries for participants have already opened on October 14, 2020 and the last date for entries is December 1, 2020.
Last Updated on October 17, 2020
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