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New Maruti Suzuki Swift Bags Over 60,000 Bookings So Far

Maruti Suzuki India has bagged over 60,000 bookings for the new Swift hatchback in India so far. The car was launched at on February 9, at the Auto Expo, but the bookings have been underway since January 18.
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By Seshan Vijayraghvan

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1 mins read

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Published on February 23, 2018

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Highlights

  • The new Swift has been launched at Rs. 4.99 lakh to Rs. 8.29 lakh
  • At the launch, Maruti announced receiving 40,000 bookings for the Swift
  • Maruti Suzuki Swift has bagged 20,000 bookings in the last 2 weeks alone

The launch of the new-gen Maruti Suzuki Swift was one of the top highlights of the recently concluded Auto Expo 2018. Launched at an introductory price of Rs. 4.99 lakh to Rs. 8.29 lakh (ex-showroom, Delhi), the new Swift now comes with all-new styling, stylish interiors and a host of new premium features. In fact, the company has already received over 60,000 orders for the car since the official bookings commenced on January 18. On the day of the launch the company had announced that it had received over 40,000 bookings for the new Swift even before the prices were announced, and now on about two weeks, Maruti Suzuki has garnered an addition 20,000 bookings for the car, which itself is a big feat.

Also Read: Maruti Suzuki Swift Launched In India

Compared to the previous-gen Maruti Suzuki Swift, the new 2018 model is not just better-looking but also a lot more well-equipped. In fact, Maruti now offers a host of standard safety and convenience features like - dual airbags, ABS with EBD and brake assist, ISOFIX child seat mounts, air conditioner, power steering with tilt adjustability and more. On the other hand, the top-end model now gets a host of premium features like - LED projector lights, LED DRLs, diamond cut alloy wheels, keyless entry and push-button start, automatic climate control, and SmartPlay infotainment system with Apple CarPlay and Android Auto among other premium features.

Also Read: New Generation Maruti Suzuki Swift: Variants Explained

Having been built on the company's versatile Heartect platform, the new Swift is lighter and more rigid. Despite a marginal reduction in overall length and height, the car is slightly wider and offers increased wheelbase, which translated to a slightly more spacious cabin. The new Maruti Suzuki Swift also for the first time gets an automatic option in both the petrol and diesel variants, as it now gets the company's auto gear shift a.k.a. AGS unit. Engine options, however, remains unchanged and the car continues to come with the 82 bhp 1.2-litre petrol and 74 bhp 1.3-litre, along with the same 5-speed manual gearbox. The AGS comes as an option with the VXI/VDI and ZXI/ZDI variants. Having said that fuel efficiency has increased and while the petrol version offers an average of 22 kmpl, the diesel unit returns 28.4 kmpl.

All these new features, improved styling, and better fuel efficiency show that the Maruti Suzuki Swift will continue to be a crowd favourite in its segment. And frankly, the numbers speak for themselves. We can surely expect to see a huge surge in Maruti's February sales figures next month. As of now, the car is available with a waiting period of 6 to 8 weeks depending on the variant and colour option.

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