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Volkswagen's Low Cost Car Brand Will Launch 3 Cars in 2018

Volkswagen, the German carmaker, is planning to launch a range of low cost cars in China and some other price-sensitive markets in 2018. Though these cars might not get the Volkswagen badge, as the company is reportedly working on to create a new low-cost car brand.
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By Vikas Yogi

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1 mins read

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Published on June 29, 2015

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Highlights

    Volkswagen, the German carmaker, is planning to launch a range of low cost cars in China and some other price-sensitive markets in 2018. Though these cars might not get the Volkswagen badge, as the company is reportedly working on to create a new low-cost car brand.

    Speaking to a newspaper 'Bild', Mr Martin Winterkorn, CEO - Volkswagen AG said, "We will bring a budget-car family to market in 2018, with an SUV, saloon and hatchback,"

    Though the company has been planning to launch budget cars for quite a long time, the projects didn't work out as they couldn't meet VW's internal cost targets. Winterkorn further said that the China-bound models will cost between 8,000 euros and 11,000 euros. That said, the company was earlier targeting to price these vehicles between 6,000 euros and 8,000 euros.

    Also Read: Volkswagen to Launch These 5 New Cars in India

    Though Winterkorn didn't disclose other markets the company is looking to launch its budget cars in, we believe India could be among one of those along with other South East Asian markets.

    (With Inputs from Reuters)

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    Last Updated on June 29, 2015

    # Volkswagen# Volkswagen Upcoming cars# Volkswagen low cost car brand# Volkswagen budget brand# Auto Industry
    Stay updated with automotive news and reviews right at your fingertips through carandbike.com's Google News

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