Yezdi To Be Re-Launched Soon; Classic Legends Co-Founder Teases Revival
Highlights
- Yezdi motorcycle brand to be re-launched very soon
- Classic Legends is a Mahindra subsidiary which revived the Jawa brand
- The new Yezdi motorcycles will be based on the new Jawa platforms
Classic Legends Private Limited, the makers of the new Jawa motorcycles, is getting ready to re-launch the Yezdi motorcycle brand. Classic Legends Co-Founder Anupam Thareja has hinted in a series of posts on social media that the iconic Yezdi motorcycle brand, which followed the Jawa motorcycle brand in India in the late 1960s and early 1970s may be resurrected. In fact, carandbike has learnt from informed sources that the Yezdi brand is indeed making a comeback soon, and official social media handles and the first few posts about from the Yezdi handles will go live later today.
Also Read: Yezdi, Yezdi Roadking Trademarks Filed
undefinedAbout time we brought the other brother back. What say @jawamotorcycles? #Y
— Anupam Thareja (@reach_anupam) November 10, 2021
carandbike reached out to Classic Legends for an official statement, however, there's no official announcement as such yet. However, the social media posts by Thareja leave no doubt that Classic Legends has started creating a buzz around the Yezdi brand name, and with the social media handles of Yezdi about to go live later this evening, the re-launch of the iconic Yezdi name is imminent. It's been no secret in recent months that Classic Legends is getting ready to re-launch the Yezdi motorcycle brand, possibly with several models, and based on the common platforms with the new Jawa motorcycles.
Also Read: Yezdi Adventure Bike, Scrambler Spotted On Test
undefinedDiwali got over but I've still got one cracker left. Any guesses?
— Anupam Thareja (@reach_anupam) November 10, 2021
In fact, several spy shots of two different models, both purported to be introduced under the new Yezdi brand name, had already revealed test mules of the bikes. Those spy shots revealed both an adventure-styled model, as well as an urban scrambler, and trademarks filings also had confirmed the Yezdi name and Yezdi Roadking brands. The trademark filings show the Yezdi name with ownership with Boman Rustom Irani, who originally owned Ideal Jawa India Private Limtied, the manufacturers of the old Yezdi motorcycles.
With the official social media channels of Yezdi expected to go live later today, it's imminent that Classic Legends will very soon revive another iconic name from India's motorcycling history. Whether the Yezdi bikes will co-exist with Jawa bikes in the same showrooms, or will be retailed as a separate brand is still unclear, but in all likelihood, the Yezdi bikes will be manufactured on the same assembly line as the Jawa motorcycles, and will share a lot in common, possibly even the powerplant, which may be shared with the Jawa Perak. More details are expected closer to launch of the brand, which is likely to be in early 2022.