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Piaggio Launches Vespa Elegante at Rs. 78,999

Piaggio Vehicles Pvt. Ltd. launched a limited edition Vespa, Vespa Elegante, at Rs. 78,999 (ex-showroom, Delhi). The company said the Vespa Elegante is for the youth who seek a differentiated premium product offering.
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By Kritika Sethi

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1 mins read

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Published on September 24, 2014

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    Piaggio Vehicles Pvt. Ltd. launched a limited edition Vespa, Vespa Elegante, at Rs. 78,999 (ex-showroom, Delhi). The company said the Vespa Elegante is for the youth who seek a differentiated premium product offering.

    In terms of changes from its standard version, Vespa Elegante gets a chrome grill, colour coordinated leather finished twin seats , an all-round chrome guard kit alongwith a front bumper guard, 'Elegante' badging, and a colour coordinated limited edition helmet.

    It will be offered in two new metallic colors, namely, Marrone Crete Senesi and Bianco Perla. Launched specially for the festive season, Piaggio stated that it hopes to satisfy the aspirational needs of the discerning Vespa enthusiast with this special edition. It is powered by a 125cc 3 valve high efficiency engine, and sports disc brakes, tubeless tyres and alloy combination wheels as standard provisions.

    Speaking at the launch, Mr Ravi Chopra, Chairman and Managing Director, Piaggio Vehicles Private Limited (India) said, "Piaggio is delighted to offer the stylish limited edition Vespa Elegante for its Indian fans. The Limited Edition Vespa Elegante symbolizes Piaggio's ownership of the premium scooter segment that the group has successfully created in the Indian market. It takes the legacy of the iconic Vespa to another high. With its classy yet quirky designs, Vespa Elegante will be a proud possession of any real Vespa enthusiast. We at Piaggio, understand the needs of our aspirational consumers and believe that the Esclusivo will enable them to experience another mark in the Vespa culture of being Do You Vespa"

    Piaggio will showcase the Vespa Elegante via special previews across several cities, including Pune, Hyderabad and Bangalore. Furthermore, the company also announced its plans to introduce more such distinctive offerings at regular intervals.

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    Last Updated on September 24, 2014


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