MG Motor India Join Hands With IIT-Delhi To Develop In-Car Child Safety App

MG Motor India, a fully-owned subsidiary of China's largest carmaker SAIC Motor Corporation, announced its partnership with the Indian Institute of Technology (IIT) Delhi for developing technologies and applications to boost in-car child safety. The project is titled 'Geofencing for child safety through ECU control', was announced at the FITT (Foundation for Innovation and Technology Transfer) silver jubilee function held at IIT Delhi campus on July 28.

Also Read: MG Motor India Launches MG Car Club For Classic Car Owners In India

The IIT Delhi project team is working on an application that will enable owners of upcoming MG cars in India to track and alert the whereabouts of their children, including the entry, exit in to the car as well as their seating position within the car. The application will also alert users if the car is driven beyond a pre-defined route map.

"MG Motor India continuously looks at providing a platform to innovators, students and start-ups to develop technologies and features for our upcoming cars that will be produced in India. This project has been conceptualized to fast-track realization of better child safety mechanisms in cars. IIT Delhi engineers will also conduct research and development activities to explore other car features that enhance child safety," said Rajeev Chaba, President & Managing Director, MG Motor India.

Also Read: MG Motor Vehicles That Could Be Launched in India

Anil Wali, MD of FITT said, "IIT Delhi has been committed to developing the latest technologies in close collaboration with the leading industry players. We are glad to partner MG Motor India to research and develop applications to enhance in-car child safety, which is the need of the hour."

Ahead of its official entry in the Indian market, Motor India has already taken various initiatives to promote innovation amongst students and start-ups in India. The MG Innovation Program, launched in 2017, aims at fostering a culture of innovation. The company also conducted a hackathon on how to make transportation safer and cleaner with Navrachna University students in Vadodara, Gujarat.