Mercedes Benz Showcases Crazy Off Roading EV Concept

As a part of Daimler's project Maybach, Mercedes Benz has showcased a luxurious off-roading vehicle for which the German brand worked with legendary fashion designer, the late Virgil Abloh. Abloh, who was the artistic director at Louis Vuitton, passed away last weekend. Daimler design chief Gorden Wagener had collaborated with Abloh to unveil the vehicle at the Rubell Museum. 

"On 1 December 2021, in lieu of an intimate press event, Mercedes-Benz pays tribute to Virgil Abloh by opening the doors of the Rubell Museum to showcase Project Maybach to the public between December 1st - December 2nd, with access offered exclusively to students from local design schools from 11:30 am to 12:30 pm on December 1st.  A humble contribution to Virgil's vast legacy, the Mercedes-Maybach show car exemplifies the possibilities of future design and is the result of ongoing cooperation with the polymath artist, architect, creative director, fashion designer, and philanthropist; driven by a shared passion to enrich the conversation around luxury design," the German giant said in a statement. 

The car combines the luxurious Maybach brand with an off-roader

Mercedes Benz meshes luxury with off-roading panache in a futuristic concept that's powered by an electric powertrain. 

"A design unlike anything that has been developed by Mercedes-Benz, every element of Project Maybach has been built from scratch. Abloh, collaboratively with Gorden Wagener, has interpreted Mercedes-Maybach's luxury identity with a new design language and pushed the boundaries of function, style, and collaborative creativity.  Inspired by the great outdoors and recontextualizing a traditionally urban brand within a distinctly off-road environment, the 2-seater, battery-electric off-road coupe; combines huge Gran Turismo proportions, large off-road wheels, and distinctive attachments," the company added. 

Likely this car will never make it to production and interestingly no specs have been revealed about the car.