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Hyundai India Announces Price Hike By Up To Rs. 1 Lakh From January 2017

Following Toyota, Nissan and Tata Motors, Hyundai India is the latest automaker to announce a price hike across its complete model range by up to Rs. 1 lakh. The hike affects Hyundai's complete model range in the country starting from the Eon to Santa Fe as well as the recently launched Tucson.
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By Sameer Contractor

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1 mins read

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Published on December 13, 2016

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Highlights

  • The price hike affects all models starting from the Eon up to Santa Fe
  • Rising input costs and fluctuating exchange rates prompted the price hike
  • Toyota, Tata and Nissan have also announced price hikes for 2017
After Tata Motors announced a price hike across its complete line-up just last week, it is now Hyundai India that has proposed a price hike up to a whopping Rs. 1 lakh. The Korean carmaker had said the price hike affects all models in the company's line-up starting from the entry-level Eon hatchback, up to the flagship Santa Fe SUV. The price hike also affects the recently launched Tucson SUV.

Hyundai India has cited increased input costs, fluctuating exchange rates and increasing marketing expenses as the reason for the hike in prices. The price hike will come into effect from January 2017, stated the company. At present, Hyundai'

Commenting on the price hike, Hyundai India, Senior Vice President, Sales and Marketing, Rakesh Srivastava said, "In these challenging year end market conditions, we are constrained to consider price increase on account of factors like increased input costs, fluctuating exchange rates and increasing marketing expenses. The proposed price increase will be up to Rs. 1,00,000 and will be effective from January 2017 across all models from Eon to Santa Fe."

It isn't unusual for carmakers to announce price hikes around the new year. The move can also been seen as a measure to improve sales in the month of December, which is otherwise slow, given the fact most customers choose to wait it out and invest in a new year model.

Earlier in the day, Nissan India too announced a price hike across its model range by up to Rs. 30,000 starting from January 2017, in a bid to offset increased production costs. Toyota India has also announced an increase in prices across its model range by up to 3 per cent starting next month.

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Last Updated on December 13, 2016


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