Frankfurt 2017: New BMW Black & White Logo For Flagship Models
Highlights
- New black and white BMW logo will feature on automaker's elite offerings
- The BMW 7 Series and the upcoming BMW X7 SUV will get the new logo
- BMW i8 coupe and roadster, upcoming 8 Series to get new logos
BMW is all set to differentiate its flagship models in every segment from the other cars it makes with a new black and white logo. The company will showcase this logo on a bunch of its cars at the 2017 Frankfurt Motor Show. The new BMW logo will feature only on the class leading models like the 7 Series for the sedans and the upcoming X7 for the SUVs.
Also Read: VW Introduces I.D Crozz II Electric SUV at The Frankfurt Motor Show
The new logo will also feature on the current i8 and i8 roadster along with the upcoming BMW 8 Series, 8 Series Gran Coupe and the M8. This is the first time in the history of BMW that the German automaker will be using a two logo system on its cars other than the famous blue and white roundel that it has become synonymous with.
The black and white elite logo will also get 'Bayerische Motoren Werke' lettering and not just BMW as is the norm so far. Incidentally, BMW did use this version of the logo in the early 20th century on its early cars while it was still a fledgling automaker.
Also Read: Audi Showcases Autonomous Tech With AiCon Concept
According to BMW, 'the new black and white logo with the full name displayed will underscore the German brand's long and proud history, bringing out deeply-rooted elements of BMW heritage.'
It will be interesting to see how people perceive the new logos on the top of the line model range as compared to the standard logo and what better place to get bring it out than the 2017 Frankfurt Motor Show. Apart from the fact that many owners of cars lower down the food chain will want these logos on their cars too, it is prudent to remember that such logos have always been popular in the aftermarket space. They have often been seen on lightly modified BMWs and are usually made from black and white carbon fibre in order to let owners give their cars a personal touch.
Last Updated on September 12, 2017
Related Articles
Latest News
Popular BMW Models
- BMW XMEx-Showroom Price₹ 2.6 - 3.15 Crore
- BMW i7Ex-Showroom Price₹ 2.03 - 2.13 Crore
- BMW X7Ex-Showroom Price₹ 1.27 - 1.33 Crore
- BMW M4Ex-Showroom Price₹ 1.53 - 1.89 Crore
- BMW M8Ex-Showroom Price₹ 2.44 - 2.55 Crore
- BMW X3Ex-Showroom Price₹ 61.9 - 87.7 Lakh
- BMW Z4Ex-Showroom Price₹ 89.3 Lakh
- BMW iXEx-Showroom Price₹ 1.21 Crore
- BMW X1Ex-Showroom Price₹ 49.5 - 68.5 Lakh
- BMW 5 SeriesEx-Showroom Price₹ 72.9 Lakh
- BMW 7 SeriesEx-Showroom Price₹ 1.82 - 1.85 Crore
- BMW M2Ex-Showroom Price₹ 1 Crore
- BMW 3 SeriesEx-Showroom Price₹ 46.9 - 72.9 Lakh
- BMW 3 Series Gran LimousineEx-Showroom Price₹ 60.6 - 62.6 Lakh
- BMW i4Ex-Showroom Price₹ 72.5 - 77.5 Lakh
- BMW 2 Series Gran CoupeEx-Showroom Price₹ 43.9 - 46.9 Lakh
- BMW X4Ex-Showroom Price₹ 71.9 - 96.2 Lakh
- BMW X5 MEx-Showroom Price₹ 2.08 Crore
- BMW X5Ex-Showroom Price₹ 96 Lakh - 1.1 Crore
- BMW iX1Ex-Showroom Price₹ 66.9 Lakh
- BMW 6 Series Gran TurismoEx-Showroom Price₹ 73.5 - 78.9 Lakh
- BMW i5Ex-Showroom Price₹ 1.19 Crore